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Global Activation for Modern Consumer Brands

From strategy to activation, delivering measurable execution in 21 days.

Global advisory, brand activation, and distribution for cannabis, wellness, and lifestyle companies expanding across the U.S. and European markets.

WHO WE ARE

From Vision to Velocity

BrainBloom is built for brands that want to scale with intention. With teams in both the United States and Europe, we operate at the intersection of cultural relevance, lifestyle engagement, and commercial activation.

Our work blends advisory insight with commercialization and distribution, giving founders a complete ecosystem for expansion across two of the world's most influential consumer landscapes. We deliver structured 90-day engagements shaped by measurable 21-day sprints that translate strategy into movement.

We work with founders who lead with conviction, teams that experiment and adapt, and products we believe should exist in the world. Many are growing quickly but need additional clarity, capacity, or distribution reach to scale with confidence. That is where we come in.

Our approach is culturally fluent, operationally precise, and globally informed. We help brands accelerate decision making, sharpen strategy, and execute with the commercial precision required to win in competitive markets.

21Days

First measurable movement across strategy, activation, or commercialization.

EU ↔ U.S.Ecosystem Expansion

Cross-market pathways that connect clients into a shared ecosystem for collaboration and accelerated growth.

8Domains of Expertise

Strategy, Capital Readiness, Commercialization, Sales Activation, Brand Systems, Product Acceleration, Compliance, IP & Technology.

WHAT WE DO

The Operating System

Four integrated systems power everything we do. No disconnected vendors. No fragmented strategies. One unified engine built for speed and evidence.

PULSE

The Diagnostic Lens

Fast clarity before fast action. PULSE diagnostics assess your brand across five critical dimensions: capital readiness, scale velocity, retail fit, brand narrative, and international corridors. Every PULSE ends with a 90-day action plan.

  • PULSE Capital: Are you fundable? What's missing?
  • PULSE Scale: Can you grow without breaking?
  • PULSE Retail: Do retailers want what you're selling?
  • PULSE Brand: Is your story landing?
  • PULSE International: Are you corridor-ready?
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MIRA

The Activation Operator

Strategy without activation is just a deck. MIRA powers every engagement with evidence gating, workflow design, and behavioral change at the role level. We ask three questions before anything moves: Why change? Why now? Why with us?

  • Evidence Gating: Before we move, we prove it works
  • Workflow Design: Custom processes for your organization
  • Behavioral Change: Transformation at the role level
  • The Three Questions: Why change? Why now? Why with us?
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NEURO

The Governance Nervous System

Five pillars keep everything aligned. NEURO scores your organization across Navigation, Execution, Unity, Resilience, and Outcomes, giving you a real-time dashboard of organizational health and sprint performance.

  • N – Navigation
  • E – Execution
  • U – Unity
  • R – Resilience
  • O – Outcomes
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NeuroPathway

The Execution Spine

Four 21-day sprints take you from diagnosis to scale. Clarify → Align → Accelerate → Amplify. Each sprint closes with dual-delta proof: measurable progress on two key metrics or we don't move forward. Time to value: 21 days or less. Non-negotiable.

  • Sprint 1 - Clarify: Diagnose current state, map opportunities
  • Sprint 2 - Align: Lock in strategy, build enablement stack
  • Sprint 3 - Accelerate: Launch pilots, activate channels
  • Sprint 4 - Amplify: Scale what works, build the flywheel
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HOW WE WORK

Proof in 21 Days

We don't do 6-month discovery phases. Our NeuroPathway methodology delivers measurable results in 21-day sprints. Each sprint closes with evidence of progress, or we don't move forward.

1

CLARIFY

Days 1-21

Diagnose the current state. Run PULSE assessments. Map the opportunity landscape. Establish baselines. You can't fix what you can't see.

2

ALIGN

Days 22-42

Lock in strategy. Build brand architecture. Define corridor logic and market entry sequencing. Create the enablement stack. Align every stakeholder on one plan.

3

ACCELERATE

Days 43-63

Launch pilots. Activate distribution channels. Build content systems. Put product in market. Generate real-world signal. This is where theory meets reality.

4

AMPLIFY

Days 64-84

Scale what works. Retire what doesn't. Expand winning channels. Deepen partnerships. Build the flywheel that keeps spinning without us.

Each sprint ends with dual-delta proof: measurable progress on two key metrics or we don't move forward.

WHO WE SERVE

Built for Bold Brands

We work with brands that have the product and the ambition, just not the infrastructure to reach their market. If you're ready to move, we're ready to build the corridor.

🌿

Cannabis & CBD CPG

From cultivation to consumer. Strategy, compliance, and shelf placement.

Wellness & Microdose Lifestyle

Functional products for the ritual-minded consumer.

Hardware & Devices

Vaporizers, consumption tech, and precision delivery systems.

💪

Performance & Athlete-Adjacent

Recovery, focus, and performance products for active lifestyles.

Premium International CPG

Swiss, German, and Austrian brands seeking U.S. market entry.

🌍

EU → U.S. Market Entry

European manufacturers ready for American commercialization.

THE FOUNDING STACK

Perfectly Complementary

Four founders. Four domains. Zero overlap. The Founding Stack was built with intention: each role covers exactly what the others don't. Strategy, Creative, Technology, Distribution. Complete coverage, unified vision.

Sam Rodriguez

Sam Rodriguez

Chief Executive Officer

Strategy & Finance

Sam builds the architecture. With deep roots in cannabis industry strategy and cross-border market development, he designs the corridors that connect brands to their next growth frontier. Vision translated into roadmaps. Complexity made navigable.

Grace Hutchison

Grace Hutchison

Chief Marketing Officer

Creative

Grace makes it resonate. A creative strategist who understands that brand isn't just visuals, it's meaning. She shapes narratives that cut through noise and build the cultural connection that turns customers into advocates.

Laurens van Dijk

Laurens van Dijk

Chief Technology Officer

AI & Technology

Laurens builds the intelligence layer. From AI-powered diagnostics to governance dashboards, he engineers the systems that make BrainBloom's methodology scalable. European precision meets American ambition.

Paul Nilssen-Borrell

Paul Nilssen-Borrell

Chief Product Officer

Distribution & Compliance

Paul gets it on the shelf. With deep operational expertise in U.S. distribution and regulatory compliance, he manages the infrastructure that turns strategy into sales. Logistics, licensing, and the last mile, all covered.

LET'S TALK

Ready to Bloom?

Whether you need a diagnostic, a distribution partner, or a full corridor build, the first step is a conversation. Tell us where you are and where you want to go. We'll tell you exactly how we can help.

Get in Touch

Global Presence

Netherlands (EU Headquarters)

United States (Distribution)

What to Expect

  • Strategic diagnostics: deep-dive assessments across capital readiness, scale velocity, and market fit
  • Hands-on activation: we don't just advise, we execute alongside you
  • Distribution access: direct pathways to retail and cross-border market entry
  • Measurable outcomes: 21-day sprints with dual-delta proof on every engagement